Sascha Barboza

Sascha Barboza, widely known as Sascha Fitness, is a Venezuelan fitness creator, author, personal trainer, and entrepreneur. Born in Maracaibo, Venezuela, she initially studied business administration before pursuing formal training and certifications in sports nutrition and fitness instruction. She subsequently rose to prominence across Spanish-speaking media by sharing nutrition tips, workout routines, and wellness guidance online.

Barboza expanded her personal brand by launching a line of dietary supplements and sports nutrition products under the Sascha Fitness brand. Her company, co-founded with her husband Andrés Ordóñez, distribution expanded across the United States and Latin America. In addition to her supplement line, she has authored cookbooks and health guides focused on balanced eating and practical fitness advice.

Over her career, Barboza has established herself as one of the most prominent Hispanic digital personalities in the health and wellness sector. She continues to operate her business empire from Florida, creating online educational content focused on exercise, nutrition, and general lifestyle management.