Cherie Roberts

Cherie Roberts (born December 8, 1978) is an American model, photographer, and web designer who rose to prominence in the early 2000s through her work in automotive trade shows, print publications, and digital media. Also known early in her career under the pseudonym Kitana Jade, she became a recognizable figure in popular culture through extensive touring, media features, and early digital platform management.

Early Life and Career

Cherie Roberts was born in Oakland, California, and raised in San Jose, California, in a multi-ethnic family. She began her path in modeling after being scouted locally for bikini calendar projects. Her career accelerated rapidly as she secured high-profile promotional opportunities, eventually moving to Southern California to pursue entertainment and commercial opportunities full-time. In the early 2000s, she appeared in various magazine features, including multiple Playboy Special Edition publications.

Automotive Industry and Public Recognition

Roberts gained major national recognition in the automotive modification and tuner subculture. In 2001, she was crowned Miss Hot Import Nights, serving as an official spokesperson and touring with the nationwide lifestyle series from 2000 through 2006. During this period, she made dozens of public appearances across major cities in the United States. Her prominence in the car community led to appearances in lifestyle DVDs and an appearance as an in-game digital model in the 2004 video game Street Racing Syndicate. Furthermore, Roberts was an early adapter of social media, where her personal profile became one of the most visited pages on MySpace during the platform's initial peak.

Photography and Web Design

Parallel to her work in front of the camera, Roberts cultivated technical skills in website development, makeup art, and digital photography. Taking control of her digital presence, she personally designed and maintained her official websites. In 2005, she transitioned significantly into professional photography, building a portfolio that includes editorial shoots, lifestyle imagery, and alternative fashion modeling. She created platforms like iheartgirls to highlight emerging creative talent and showcase original photo collections, demonstrating her longevity as both a subject and a visual artist.