Kayla Seah
Fashion Influencer · Canadian
Known for Kayla Seah is a Canadian fashion, travel, and lifestyle influencer, creative director, and entrepreneur. Best known as the founder of the popular digital platform and home fragrance brand Not Your Standard, Seah has established herself as a prominent voice in minimal aesthetics, contemporary personal styling, and non-toxic interior living.Early Life and BackgroundBorn on September 14, 1989, in Toronto, Canada, Kayla Seah grew up in a multicultural household of Chinese and Italian descent.
About Kayla Seah
Kayla Seah is a Canadian fashion, travel, and lifestyle influencer, creative director, and entrepreneur. Best known as the founder of the popular digital platform and home fragrance brand Not Your Standard, Seah has established herself as a prominent voice in minimal aesthetics, contemporary personal styling, and non-toxic interior living.
Early Life and Background
Born on September 14, 1989, in Toronto, Canada, Kayla Seah grew up in a multicultural household of Chinese and Italian descent. From a young age, she developed a passion for styling and fashion design. She pursued higher education in Canada, studying Fashion Communications at Toronto Metropolitan University (formerly Ryerson University). Following her graduation, Seah gained industry experience through internships in online media and editorial publishing before launching her own digital venture.
Career and Not Your Standard
In 2012, Seah launched Not Your Standard as a personal style and lifestyle blog shortly before relocating to Berlin, Germany. Over three years in Europe, her blog gained rapid international traction for its clean, elevated visual design and accessible editorial content. After returning to North America, Seah expanded her brand footprint from Toronto to Los Angeles. Not Your Standard eventually won a Webby Award for Best Lifestyle Website. Over the years, Seah has collaborated with global fashion, luxury, and automotive brands, including Buick and major beauty houses.
Product Line and Content
Building on the popularity of her lifestyle blog, Seah expanded Not Your Standard into a physical home goods and lifestyle product line. Recognizing a demand for elevated, non-toxic living essentials, she designed signature marble candle vessels featuring clean-burning wax formulations intended for long-term home decor reuse. In addition to her online shop, Seah shares fashion inspiration, interior decor tips, travel guides, and recipes across her social media channels, Substack, and YouTube platform.
Personal Life
After living in Berlin and Toronto, Seah relocated to Los Angeles, California. In 2024, she married Guillaume Viau in a destination wedding in Tuscany, Italy, which was featured in major fashion publications. She continues to share curated updates on modern motherhood, design, and daily wellness with her audience.
Earnings & net worth — estimate
No confirmed net-worth figure is publicly available for Kayla Seah, so we don’t put a number on it. For context, profiles with a reach like this (411K followers) are typically paid $500 – $5,000 for a sponsored post on Instagram and other networks.
Market-typical range for this follower tier — an estimate, not Kayla Seah’s actual income.
Frequently asked about Kayla Seah
What is Kayla Seah known for?
Kayla Seah is a Canadian fashion, travel, and lifestyle influencer, creative director, and entrepreneur. Best known as the founder of the popular digital platform and home fragrance brand Not Your Standard, Seah has established herself as a prominent voice in minimal aesthetics, contemporary personal styling, and non-toxic interior living.Early Life and BackgroundBorn on September 14, 1989, in Toronto, Canada, Kayla Seah grew up in a multicultural household of Chinese and Italian descent.
How old is Kayla Seah and what is their zodiac sign?
Kayla Seah is 37 years old (born 14 Sep 1989) and is a Virgo.
Where is Kayla Seah from?
Kayla Seah is Canadian and is based in Los Angeles, United States.
Is Kayla Seah married or in a relationship?
According to public information, Kayla Seah’s relationship status is listed as Married to Guillaume Viau.
What is Kayla Seah’s net worth?
See the estimated net worth and earnings section above. Figures are estimates compiled from public sources and are not officially confirmed.











