Sara Sieppi

Sara Josefina Sieppi is a Finnish television host, model, and social media personality who first gained public recognition through the national pageant circuit. Born on June 3, 1991, she spent her early life in Tornio, a town located in the Finnish region of Lapland.

Sieppi entered the national spotlight in 2011 while competing in the Miss Finland beauty pageant. Although initially finishing as the first runner-up, she was awarded the Miss Finland title later that year after the original winner, Pia Lamberg, chose to step down from the role. This title transition launched her career in the public eye, leading to substantial coverage in national news outlets and helping her cultivate a significant social media following.

Following her pageant success, Sieppi built a career in television broadcasting, primarily working with the commercial network Nelonen. She served as the host for several programs on the channel, including Paratiisihotelli Suomi during its 2015 and 2017 seasons. In 2016, she broadened her hosting portfolio by presenting the travel show Ummikot ulkomailla as well as the dating program Kiss Bang Love Suomi. Additionally, she made regular appearances on the television network TV5 as part of the Finnish adaptation of the game show Wheel of Fortune.

Alongside her hosting assignments, Sieppi has been a frequent participant in Finnish reality television competitions. In 2013, she joined the cast of Celebrity Big Brother Finland. She later competed on Selviytyjät Suomi, the domestic adaptation of the Survivor franchise, and subsequently appeared as a contestant on the third season of Amazing Race Suomi.

Throughout her time in the media industry, Sieppi's personal life has drawn public interest. Her relationship with television personality Roope Salminen received extensive coverage in Finnish press between 2015 and 2018. She is presently in a relationship with Pyry Soiri, an association football player who represents the Finnish national team.