Estée Lalonde
Creatorin · British
Known for Estée Lalonde is a Canadian-born content creator, creative director, and entrepreneur living in London, United Kingdom. She initially rose to prominence as a beauty and lifestyle vlogger under the moniker Essiebutton on YouTube.
About Estée Lalonde
Estée Lalonde is a Canadian-born content creator, creative director, and entrepreneur living in London, United Kingdom. She initially rose to prominence as a beauty and lifestyle vlogger under the moniker Essiebutton on YouTube. Over more than a decade in digital media, Lalonde has built a global following by sharing candid insights on beauty, mental health, fashion, and everyday self-care routines.
Early Life and Content Creation
Born on August 17, 1990, in Canada, Lalonde spent her early life in Ontario before moving to England at age 19. In 2010, she launched her personal blog to chronicle her beauty interests and life after relocating to London. She soon expanded into video production on YouTube, initially building her channel under the name Essiebutton before transitioning to her full name. Her approachable style, honest product reviews, and personal discussions around anxiety resonated strongly with viewers, helping her cultivate a dedicated community of over one million subscribers on YouTube.
Business Ventures and Collaborations
In addition to her digital content, Lalonde has established herself as an entrepreneur and creative director. She founded MIRROR WATER, a self-care and bodycare brand focused on mindful relaxation, body oils, and bath products. Under her leadership, the brand expanded into prominent retail stockists, including Liberty London and SpaceNK. Lalonde has also engaged in commercial partnerships, notably launching long-standing jewelry collection collaborations with Daisy London, and she has served as a member of the British Beauty Council Media Advisory Board.
Public Image and Personal Life
Throughout her multi-platform career, Lalonde has been recognized for blending curated lifestyle aesthetic with transparent discussions regarding mental health, wellness, and self-reflection. In addition to creating content for YouTube, she hosts digital podcasts, authors a popular newsletter on Substack, and maintains an active presence across Instagram and TikTok. Residing in London, England, Lalonde routinely shares personal updates, home interior projects, travel vlogs, and entrepreneurial insights with her audience, remaining an influential digital voice in the international beauty and lifestyle space.
Earnings & net worth — estimate
No confirmed net-worth figure is publicly available for Estée Lalonde, so we don’t put a number on it. For context, profiles with a reach like this (628K followers) are typically paid $5,000 – $10,000 for a sponsored post on Instagram and other networks.
Market-typical range for this follower tier — an estimate, not Estée Lalonde’s actual income.
Frequently asked about Estée Lalonde
What is Estée Lalonde known for?
Estée Lalonde is a Canadian-born content creator, creative director, and entrepreneur living in London, United Kingdom. She initially rose to prominence as a beauty and lifestyle vlogger under the moniker Essiebutton on YouTube.
How old is Estée Lalonde and what is their zodiac sign?
Estée Lalonde is 36 years old (born 17 Aug 1990) and is a Leo.
Where is Estée Lalonde from?
Estée Lalonde is British and is based in London, United Kingdom.
Is Estée Lalonde married or in a relationship?
According to public information, Estée Lalonde’s relationship status is listed as Single.
What is Estée Lalonde’s net worth?
See the estimated net worth and earnings section above. Figures are estimates compiled from public sources and are not officially confirmed.











