Elsa Hosk

Elsa Anna Sofie Hosk is a Swedish fashion model and designer known for her extensive work on international runways, major advertising campaigns, and high-profile fashion editorial features. After transitioning from a professional basketball career in Sweden to full-time modeling in New York City, she gained widespread recognition through collaborations with luxury fashion houses and her longtime affiliation with Victoria's Secret. She has since expanded into design and brand ownership with her fashion label, Helsa.

Early Life and Basketball Career

Born on November 7, 1988, in Stockholm, Sweden, Hosk spent her youth in Scandinavia with her Swedish father and Finnish mother. She began modeling around the age of 14 after her father submitted photographs to local modeling agencies. Although she secured early bookings with brands like Guess, she prioritized her education and delayed a full-time modeling career. Upon graduating from high school, Hosk spent two years playing in the Swedish women's professional basketball league. She has frequently credited the rigorous physical discipline and travel demands of competitive basketball with preparing her for the fast-paced nature of the international modeling industry.

Modeling and Victoria's Secret

After deciding to focus exclusively on modeling, Hosk relocated to New York City and rapidly built an impressive portfolio across commercial and high-fashion sectors. Over the course of her career, she has walked the runway and starred in campaigns for prestigious houses including Dior, Dolce & Gabbana, Versace, Carolina Herrera, Oscar de la Renta, and Blumarine. In 2011, Hosk made her debut at the annual Victoria's Secret Fashion Show, serving as a prominent face for its PINK brand segment. She was officially named a Victoria's Secret Angel in 2015 and was chosen to wear the coveted Dream Angels Fantasy Bra during the 2018 presentation in New York City.

Fashion Ventures and Personal Life

In 2022, Hosk expanded her career beyond modeling by founding Helsa, an apparel brand for which she serves as creative director and designer. The brand focuses on Scandinavian-inspired minimalism and contemporary wardrobe essentials. Hosk is based in New York City with her partner, British entrepreneur Tom Daly, with whom she has been in a relationship since 2015 and became engaged to in 2025. The couple welcomed their daughter, Tuulikki Joan Daly, in February 2021. Through her social media platforms and design work, Hosk remains an influential figure in contemporary street style and global fashion.