Charly Jordan

Charly Jordan is an American model, disc jockey, entrepreneur, and digital content creator who rose to international prominence through her fashion modeling, lifestyle content, and electronic music career. Born and raised in Las Vegas, Nevada, she initially excelled in competitive sports before transitioning into digital media and full-time creative direction. Over the course of her career, Jordan has built a massive audience across major platforms, leveraging her online popularity to establish successful ventures in fashion, wellness, and live music performance.

Early Life and Athletic Background

Jordan was born on March 9, 1999, in Las Vegas, Nevada. Growing up in a large family, she spent two years living in Costa Rica, an experience that fostered a passion for travel and outdoor photography. Before pursuing a media career, she was an accomplished athlete. Jordan played competitive soccer for 12 years and competed in track and field for four years, winning three state championship titles in track events. Although offered a full-ride athletic scholarship to college, she chose to decline it in order to focus on modeling, travel videography, and digital content creation.

Modeling and Music Career

Jordan's entry into digital entertainment began with viral travel vlogs, athletic fitness photos, and fashion shoots on Instagram and TikTok. Her distinct aesthetic caught the attention of major apparel and lifestyle labels, leading to high-profile modeling campaigns with brands such as Revolve, Forever 21, Pura Vida, Savage X Fenty, and Alo Yoga. Beyond editorial photography, she expanded into live music as an electronic house DJ, singer, and songwriter. She released singles including No Sleep and Black Strap Molasses and earned prestigious DJ residencies at top Las Vegas nightlife venues, including Zouk Group and Wynn Nightlife. She has also performed at major international music festivals like EDC and Coachella.

Entrepreneurship and Acting

In addition to her entertainment work, Jordan is an active entrepreneur who has launched multiple consumer brands. She founded Smoke Roses, an eco-friendly brand offering rose-petal-based smoking wraps as a natural alternative in the market. She also established Beauty In Pain, an apparel and accessories brand designed to raise awareness and destigmatize discussions around mental health. In 2024, Jordan expanded her artistic repertoire into acting, appearing in the Peacock television comedy series Ted.