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Paris Hilton Hosts ‘Shop Pink’ Fundraiser for Breast Cancer Research

The media personality partnered with alice + olivia in Beverly Hills to support the Breast Cancer Research Foundation.

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Paris Hilton Hosts ‘Shop Pink’ Fundraiser for Breast Cancer Research
Photo: Bryan Berlin · CC BY-SA 4.0

Paris Hilton joined forces with her mother, Kathy Hilton, and fashion designer Stacey Bendet on October 16, 2026, to host a high-profile charity event in Beverly Hills, California.

Held at the newly renovated alice + olivia boutique, the "Shop Pink" fundraiser was organized to raise awareness and vital funds for the Breast Cancer Research Foundation during Breast Cancer Awareness Month. The evening gathered prominent figures from the entertainment, fashion, and philanthropic communities. Hilton made a stylish entrance in a light pink mini-dress featuring intricate silver embroidery, paired with a matching cardigan, pink gloves, and sparkling accessories. The event also served as the official debut for Kathy Hilton's new Hunky Dory cocktail collection, with proceeds from sales contributing directly to medical research initiatives.

The cause holds deep personal significance for the Hilton family. Paris's maternal grandmother, Kathleen Richards, passed away from breast cancer in 2002, inspiring the family's long-standing commitment to supporting oncology research and early detection programs. The Beverly Hills gathering formed part of a month-long charitable campaign by alice + olivia, allocating a percentage of store sales toward scientific studies focused on cancer prevention and treatment.

Hilton initially achieved global fame in the early 2000s as a reality television pioneer starring in The Simple Life. She subsequently built a vast multi-billion dollar lifestyle brand spanning fragrance, fashion accessories, cookware, and media production through 11:11 Media. In recent years, Hilton has increasingly focused her platform on advocacy, advocating for youth protection reform in government legislation and supporting health charities worldwide.

Beyond her philanthropic efforts, Hilton continues to manage her global business operations, DJ performances, and media projects under 11:11 Media, including recent executive production slates and digital content ventures.

The Breast Cancer Research Foundation praised the event's organizers for raising significant research grants, noting that high-profile events help advance clinical trials and improve long-term patient outcomes globally.

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