Chau Bui
Fashion Influencer & Model · Vietnam
About Chau Bui
Bùi Thái Bảo Châu, known professionally as Chau Bui, is a Vietnamese fashion influencer, model, and digital content creator. Born on November 13, 1997, in Hanoi, Vietnam, she has established herself as one of Southeast Asia's most prominent style icons. Renowned for her dynamic streetwear aesthetics, high-fashion styling, and social media presence, she represents international luxury brands while elevating contemporary Vietnamese fashion.
Career and Industry Recognition
Chau Bui began her career at age 17 as a lookbook model for local fashion labels. Her international breakthrough came at Seoul Fashion Week in 2016, where her distinctive streetwear looks drew widespread media attention. She subsequently earned the "New Face" title at the 2016 WeChoice Awards and was named the most stylish social media personality at the ELLE Style Awards. In 2020, she was named to the Forbes Asia 30 Under 30 list in the Arts category. Chau Bui made history as the first Vietnamese influencer to sign official campaign endorsements with luxury fashion houses Dior and Louis Vuitton, and she frequently attends Paris and Milan Fashion Weeks, collaborating with brands such as Gucci, Prada, LOEWE, and Chanel.
Digital Presence and Philanthropy
Beyond editorial and runway modeling, Chau Bui manages a personal website, chaubui.net, alongside an extensive social media platform spanning Instagram, YouTube, and TikTok. Her content encompasses luxury fashion shoots, lifestyle vlogs, personal styling, and wellness advice. An advocate for sustainable living and conscious consumption, she launched "Sharing is Caring," an annual initiative that recycles pre-loved clothing to raise funds for charitable causes across Vietnam.
Media Roles and Personal Life
Chau Bui expanded into acting with a debut role in the 2017 hit Vietnamese romantic comedy film Em Chưa 18 (Jailbait) and has appeared in several music videos. She later pursued musical projects and television appearances, including the reality program Em Xinh Say Hi. Based in Ho Chi Minh City, Vietnam, Chau Bui has been in a long-term relationship with Vietnamese rapper Binz.
Earnings & net worth — estimate
No confirmed net-worth figure is publicly available for Chau Bui, so we don’t put a number on it. For context, profiles with a reach like this (3.8M followers) are typically paid $10,000 – $25,000+ for a sponsored post on Instagram and other networks.
Market-typical range for this follower tier — an estimate, not Chau Bui’s actual income.
Frequently asked about Chau Bui
How old is Chau Bui and what is their zodiac sign?
Chau Bui is 28 years old (born 13 Nov 1997) and is a Scorpio.
Where is Chau Bui from?
Chau Bui is Vietnam and is based in Ho Chi Minh City, Vietnam.
What is Chau Bui’s net worth?
See the estimated net worth and earnings section above. Figures are estimates compiled from public sources and are not officially confirmed.