JoJo Siwa

Joelle Joanie "JoJo" Siwa is an American singer, dancer, actress, and digital content creator who first rose to prominence on reality television before becoming a global teen icon and social media powerhouse. Born on May 19, 2003, in Omaha, Nebraska, she initially gained national recognition as a contestant on Abby's Ultimate Dance Competition and subsequently featured as a regular performer on Lifetime's popular series Dance Moms alongside her mother, Jessalynn Siwa. Known early in her career for her signature oversized hair bows, bright outfits, and high-energy persona, Siwa built a multi-million-dollar youth branding empire while amassing millions of dedicated followers across TikTok, YouTube, and Instagram.

Career and Television

After leaving Dance Moms in 2016, Siwa signed a talent contract with Nickelodeon, establishing herself as a leading star for the network. She starred in various television specials, guest-starred in popular shows, and headlined her own movie, The J Team (2021). Beyond acting, she participated in high-profile reality competition series, including finishing as the runner-up on season 30 of Dancing with the Stars in 2021, where she made history as part of the show's first same-sex dancing duo. In 2025, she expanded her international television presence by competing on the 24th season of the UK's Celebrity Big Brother, placing third overall.

Music and Digital Content

Siwa launched her musical career with early hit singles such as "Boomerang" (2016), which addressed online bullying and accumulated over one billion views on YouTube, followed by releases like "Kid in a Candy Store" and "Hold the Drama." As she transitioned into adulthood, Siwa launched a public image rebrand in 2024 with her extended play Guilty Pleasure and its lead single "Karma," exploring a darker, pop-dance aesthetic. Across platforms like TikTok and Instagram, she continuously engages tens of millions of fans with dance choreography, behind-the-scenes vlogs, and personal updates.

Personal Life

Siwa came out publicly as part of the LGBTQ+ community in January 2021, receiving widespread commendation for her openness and advocacy. Recognized by Time magazine on its annual list of the 100 most influential people in the world in 2020, she continues to reside and work in Los Angeles, California.